Strategic Goals

Including your commitment to building an inclusive and welcoming workplace in your strategic goals will help you make diversity a priority.

Here are the steps to setting diversity goals:

Step 1:  Make creating a diverse and welcoming workplace a priority

  • Start by talking about your vision for making your company more diverse and welcoming.
  • Look at ways your company already incorporates these principles into its values, mission, and vision.
  • If you have not already developed a values statement that includes the principles of diversity do so now.  See the Values Statement page for information and a worksheet to help you write your values statement.

Step 2: Evaluate your workplace

  • You’ll be better able to set clear and concise goals about what you want to achieve if you have a good understanding of where you are now, where you want to go, and how you’ll know when you’ve arrived.  There are a number of tools and resources to help you with this.
  • Use the Diversity Assessment Tool to help you identify the elements that you need to concentrate on. 
  • Use an employee survey to gather thoughts and feedback from your employees. You will find information on this tool in the Employees Pillar.

Step 3: Talk about your vision for diversity

  • Meet with your employees to talk about diversity and to get their buy-in and support. Show them the results of your Diversity Assessment. Point out where you need to improve and highlight where your company is doing well.

Step 4: Set goals and objectives

  • Once you have a clear picture of where you are and where you want to be it is time to make a plan. You may not be able to deal with all the issues you identified in your assessments right away. Prioritize the issues and then focus on 3 to 5 key issues at a time.
  • Make sure you set SMART objectives:

    Specific: Be clear about what you want to do.

    Measureable: Identify how you can track or quantify your progress toward reaching your goal.

    Attainable: Make sure each goal you set is one your company can reach.

    Realistic: Work with things you have control over.

    Timely: Set a timeline for reaching each goal.

Use the Diversity Goals Action Plan Template to help set your goals.




Value Statement

Strategic Goals

Company Practices


Relevant Laws